by The Marketing Club | Apr 22, 2023 | Client Avatar, Local Business Marketing, SEO
If you run a local business in NZ, standing out among the competition can be a challenge. Statistics show that New Zealand is home to over 500,000 businesses, with small businesses accounting for a staggering 97% of all businesses in the country. Despite the...
by The Marketing Club | Mar 15, 2023 | Local Business Marketing, Myths of marketing
Marketing – a term that incites a spectrum of emotions among small business owners. Excitement, confusion, perhaps even a dash of dread. The world of marketing is brimming with advice, theories, and strategies. But not all of it is accurate. So, let’s put...